Melissa Cartagena
Autonation
Welcome to the jungle! The jungle of advertising in today’s new world! This is going to be a fully interactive workshop where the audience is just as important as the speakers who will be sharing real life examples and data to back it up. In this session we’re going to blow up the funnel as it stands today and hope you leave thinking less about a downward shoot and more about a continual evolution and circle. Stop focusing on how to just get the lead in the CRM and how to get shoppers attention before they realize they need you. Learn what your peers are doing at each stage of conscious and subconscious engagement and how it’s relevant to maintaining a winning strategy today. Learn where and how to fill in the holes so that you’re getting engagement at all stages of awareness and consideration. Learn what tech can help you along the way and help you achieve the best success in 2024 and beyond.
Autonation
C. Harper Auto Group
As more dealers consider how to manage their first-party data, technology companies are meeting that interest with a variety of CDP solutions. Unifying customer data means bringing in all the important consumer touchpoints (and data) as well as filling data gaps using third-party sources. How are CDPs helping dealers create a better customer experience while also reducing costs and introducing new revenue streams.
As more dealers consider how to manage their first-party data, technology companies are meeting that interest with a variety of CDP solutions. Unifying customer data means bringing in all the important consumer touchpoints (and data) as well as filling data gaps using third-party sources. How are CDPs helping dealers create a better customer experience while also reducing costs and introducing new revenue streams.
Tealium
Equifax
Orbee
CallRevu
Client Command
In today’s world, car buyers expect a shopping experience that is seamless, frictionless, and omnichannel. They want to know that they can get the same service online as they do in-store. Don’t let your dealership fall behind! Learn how to level up your customer experience and leverage technology to deliver a transparent, fast, and seamless car buying and financing experience. Hear from your peers about their best practices and gain new insights on how to win more deals and maximize profits. With these strategies, you can stand out from the competition and give your customers the experience they deserve.
In today’s world, car buyers expect a shopping experience that is seamless, frictionless, and omnichannel. They want to know that they can get the same service online as they do in-store. Don’t let your dealership fall behind! Learn how to level up your customer experience and leverage technology to deliver a transparent, fast, and seamless car buying and financing experience. Hear from your peers about their best practices and gain new insights on how to win more deals and maximize profits. With these strategies, you can stand out from the competition and give your customers the experience they deserve.
Reineke Family Dealerships
Upstart Auto Retail
Lexus of Lehigh Valley
Attendees will leave with a clear understanding of how mastering these new communication strategies can drive more sales and help grow their businesses. In this session, attendees will learn the latest modern communication strategies for sales success. From A.I. messaging and making use of social media to video, emojis, and GIFs, we’ll cover the latest tools and techniques for capturing your customers’ attention and keeping them engaged. You’ll discover how to create compelling sales messages that stand out in a crowded digital landscape, and how to use these new communication strategies to build stronger relationships with your customers. By the end of this session, you’ll have a toolkit of modern communication strategies that you can implement immediately to drive more sales and grow your business.
Attendees will leave with a clear understanding of how mastering these new communication strategies can drive more sales and help grow their businesses. In this session, attendees will learn the latest modern communication strategies for sales success. From A.I. messaging and making use of social media to video, emojis, and GIFs, we’ll cover the latest tools and techniques for capturing your customers’ attention and keeping them engaged. You’ll discover how to create compelling sales messages that stand out in a crowded digital landscape, and how to use these new communication strategies to build stronger relationships with your customers. By the end of this session, you’ll have a toolkit of modern communication strategies that you can implement immediately to drive more sales and grow your business.
Join us for the 2023 Modern Retailing Conference in Palm Beach, Florida on November 17-19, 2024!
© Pasch Group 2023 | All Right Reserved
Sign Up for Updates
