Elevate your dealership with our expanded education tracks, addressing both present and future considerations in People, Processes, and Technology. Gain the knowledge and tools to foster growth and operational efficiency for years to come within your dealership.
This track seeks to explore the vast spectrum of customer experience technology available in today’s automotive retail environment. Attendees will discover cutting-edge technological solutions designed to enhance customer interactions and streamline processes, from point of contact to the final sale. By adopting these technologies, dealerships can significantly elevate their service offerings and the overall customer experience.
In the era of customer-centricity, the Personalized Marketing Messaging Track will enlighten attendees on the science and art of creating tailored marketing messages. This track will guide attendees on how to leverage data to understand customer behavior, enabling the crafting of customized marketing communications that resonate with the individual customer, ultimately leading to more effective engagement and higher sales.
Embarking on the Sales Experience & Acquisition Track, attendees will be exposed to innovative sales methodologies and acquisition strategies. This track aims to provide insights into enhancing sales practices, optimizing the customer journey, and utilizing data-driven approaches to attract and convert potential customers into loyal buyers. It offers an unparalleled opportunity for automotive industry professionals to refine their strategies, enrich their understanding of customer behavior, and ultimately boost dealership performance and growth.
The Loyalty, Retention & Lifetime Value Track seeks to address the critical aspects of building a loyal customer base in the automotive industry. This track will provide attendees with effective strategies for boosting customer retention, increasing customer lifetime value, and fostering a culture of customer loyalty that leads to repeat business. Armed with these insights, participants will be better equipped to transform their dealership operations, creating a customer-centric environment that encourages long-term relationships and ongoing patronage.es to attract and convert potential customers into loyal buyers. It offers an unparalleled opportunity for automotive industry professionals to refine their strategies, enrich their understanding of customer behavior, and ultimately boost dealership performance and growth.
Embarking on the Beyond Experience Track, attendees are invited to delve into a realm of extraordinary innovation. This track caters to a range of content that extends beyond the limits of our established educational tracks, illuminating progressive concepts, pioneering strategies, and insightful visions. This platform serves as our commitment to delivering comprehensive education on pertinent topics, pushing boundaries, and providing dealers with a competitive advantage in their pursuit of excellence in automotive retailing.
Join us for the 2024 Modern Retailing Conference in Palm Beach, Florida on November 17-19, 2024!
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