NOVEMBER 12-14, 2023 | PALM BEACH, FL

NOVEMBER 13-15, 2022

PALM BEACH, FLORIDA

ONE EVENT TO EDUCATE
YOUR ENTIRE DEALERSHIP

ONE EVENT TO EDUCATE
YOUR ENTIRE DEALERSHIP

Immerse yourself in three days of interactive workshops, groundbreaking strategies, new products, and intuitive speakers designed specifically to cover all levels of your evolving dealership. Envision the future of automotive retail in Palm Beach, Florida!

Tickets for 2023 will be on-sale soon!

Immerse yourself in three days of interactive workshops, groundbreaking strategies, new products, and intuitive speakers designed specifically to cover all levels of your evolving dealership. Envision the future of automotive retail in Palm Beach, Florida! 

welcome to mrc 2022!

GET PREPARED FOR AUTOMOTIVE'S INNOVATING RETAIL ENVIRONMENT

Welcome to the Modern Retailing Conference, formerly known as the Automotive Analytics and Attribution Summit. The Brian Pasch Enterprises team realized we needed to expand the focus of the event to address the changing environment affecting modern automotive retail. Hence the new name, new look with expanded themes and content.

Smaller Conference = Larger Value

Expanded Education Focus to Address Modern Changes

Intimate Networking with Speakers, Attendees & Vendors

Content is Recorded for Virtual Learning

ABOUT THE NEWLY DESIGNED CONFERENCE FROM BRIAN PASCH

WHAT TO EXPECT FROM MRC 2022

40+ INDUSTRY SPEAKERS

Top-leaders, strong educators and healthy discussion based speakers are our key to providing tactics and and clarity to the changing industry.

30+ INTERACTIVE SESSIONS

Sessions that truly feel like a conversation. Embrace the solution focused education, along with time to relax and network with the educators.

5 EDUCATION TRACKS & 11 TOPICS

Topics that encourage growth, discussion, debate, and facilitation of new strategies in order to help address changes in the automotive retail industry.

speakers & sessions

Don’t miss the newly imagined 2022 Modern Retailing Conference. The event is intended for automotive professionals, OEM leaders, vendors, and technology professionals who want to come together and discuss the future of automotive retailing. We’re extremely excited to share with you this exciting conference framework in Palm Beach! 

INTUITIVE
SPEAKERS

ALL NEW
CONTENT

UNIQUELY
Intimate

WHO SHOULD ATTEND?

Dealer Principals

General Managers

Sales Managers

Fixed Ops Managers

BDC Managers

Marketing Managers

HR Managers

Desk Managers

Internet Directors

WHAT EACH ASPECT OF YOUR DEALERSHIP WILL GAIN AT MRC

It's very common for event managers and employees to worry about what they will gain from attending an event based on their position. MRC is your one-stop-shop for educating your entire dealership. 

In our HR/Training Track:
Learn how to hire, retain, and develop your service team.

In our Marketing/Creative Tracks:
Learn how to develop data-driven strategies to increase volume and profit.

In our Sales Process Track:
Learn how to refine your current processes to retain more customers.

 

Learn and connect with other top Fixed Ops managers from around the nation!

In our HR/Training Track:
A series of hands-on workshops designed around employee engagement, development, and retention strategies.

In our Creative/Marketing Tracks:
Learn how to promote your dealership as a fantastic place to work and build a career.

In our Sales Process Track:
Learn how to implement new processes to drive performance.

 

Learn and connect with other top HR & Training managers from around the nation.

In our Creative Track:
Experience a series of hands-on workshops designed to develop branding strategies to tackle the creative & video side of the dealership

In our Marketing Track:
An all-encompassing marketing track to help create more data-driven strategies leveraging new platforms

In our Analytics Track:
Full Analytics track on Google Analytics 4 so your dealership is prepared for the change next year

 

Come ready to learn and connect with other top marketing directors from around the nation.

In the HR/Training Track:
A series of hands-on workshops designed around strategies to expand and progress talent

In the Sales Track:
Explore how to evolve your processes and technology to drive performance

In the Marketing Track:
Full marketing tracks to help create more data-driven strategies leveraging new platforms

In the Analytics Track:
Prepare for next years change in analytics with a full Google Analytics 4 track course.

Inventory:
Learn how to grow access to the auto inventory you want.

 

Learn and connect with other top general managers from around the nation.

In the HR/Training Track:
A series of hands-on workshops designed around strategies to expand and progress talent

In the Sales Track:
How to evolve your processes and technology to drive performance

In the Marketing Track:
Sessions to help create more efficient campaigns leveraging new platforms

Future Retailing:
Discuss how the EV market & other OEM changes will affect the dealership model in the future

Inventory:
How to grow the volume of inventory you need

 

As well as so many more topics over 5 learning tracks to help your dealership grow. Come learn and connect with other top performing dealers in the nation

In our HR/Training Track:
Provide your sales team with strategies and tips on employee growth, retention, and development

In our Creative/Marketing Tracks:
Attend hands-on workshops designed to develop a video strategy and leverage social media for your sales team and dealership.

In our Sales Process Track:
Learn how to refine your current processes to retain more customers and drive performance.

 

Join in on sessions from some of the automotive industry’s leaders in sales. Easily connect with them to share processes and strategies. 

In our HR/Training Track:
Learn how to hire, retain, and develop your service team.

In our Marketing/Creative Tracks:
Learn how to develop data-driven strategies to increase volume and profit.

In our Sales Process Track:
Learn how to refine your current processes to retain more customers.

 

Learn and connect with other top Fixed Ops managers from around the nation!

In our HR/Training Track:
A series of hands-on workshops designed around employee engagement, development, and retention strategies.

In our Creative/Marketing Tracks:
Learn how to promote your dealership as a fantastic place to work and build a career.

In our Sales Process Track:
Learn how to implement new processes to drive performance.

 

Learn and connect with other top HR & Training managers from around the nation.

In our Creative Track:
Experience a series of hands-on workshops designed to develop branding strategies to tackle the creative & video side of the dealership

In our Marketing Track:
An all-encompassing marketing track to help create more data-driven strategies leveraging new platforms

In our Analytics Track:
Full Analytics track on Google Analytics 4 so your dealership is prepared for the change next year

 

Come ready to learn and connect with other top marketing directors from around the nation.

In the HR/Training Track:
A series of hands-on workshops designed around strategies to expand and progress talent

In the Sales Track:
Explore how to evolve your processes and technology to drive performance

In the Marketing Track:
Full marketing tracks to help create more data-driven strategies leveraging new platforms

In the Analytics Track:
Prepare for next years change in analytics with a full Google Analytics 4 track course.

Inventory:
Learn how to grow access to the auto inventory you want.

 

Learn and connect with other top general managers from around the nation.

In the HR/Training Track:
A series of hands-on workshops designed around strategies to expand and progress talent

In the Sales Track:
How to evolve your processes and technology to drive performance

In the Marketing Track:
Sessions to help create more efficient campaigns leveraging new platforms

Future Retailing:
Discuss how the EV market & other OEM changes will affect the dealership model in the future

Inventory:
How to grow the volume of inventory you need

 

As well as so many more topics over 5 learning tracks to help your dealership grow. Come learn and connect with other top performing dealers in the nation

In our HR/Training Track:
Provide your sales team with strategies and tips on employee growth, retention, and development

In our Creative/Marketing Tracks:
Attend hands-on workshops designed to develop a video strategy and leverage social media for your sales team and dealership.

In our Sales Process Track:
Learn how to refine your current processes to retain more customers and drive performance.

 

Join in on sessions from some of the automotive industry’s leaders in sales. Easily connect with them to share processes and strategies. 

YOUR CONCERNS ... ANSWERED

We have heard many reasons why dealers don’t attend or send their people to conferences. We would like to address them.

The Modern Retailing Conference is a unique learning experience to benefit dealerships and their employees. Our conference provides long-term value with the newest strategies, processes, and solutions for an ever-changing automotive industry.

Invest in everyone’s skillset and have them connect with other top dealer groups. Granting this opportunity to your highly skilled workers will enhance their performance, as dedicated learning time has an immense impact.

MRC has over 30+ hands-on workshops with panels and keynotes across five learning tracks. We encourage employees from all different departments to join us during this educational event. 

We also recommend the employees present to other team members what they learned to ensure all are well informed. Decisions on new strategies can also be discussed and implemented as soon as possible. 

We recommend getting tickets early for a commitment to attend. Once registered, look at the scheduled content and plan what topics the attendees will learn or sessions they will attend.

While many events like MRC take place in wonderful locations, if you plan the trip around the educational benefits for your dealership, attendees can have the best of both worlds.

Attending Modern Retailing Conference ensures your dealership will not miss out on envisioning the future of automotive retail.

Leadership is investing in their skillset, helping retain employees, and allowing them to connect with other high-level individuals to contribute to the dealership's growth.

Modern Retailing Conference emphasizes collaboration. Attending the event in person allows individuals to connect with the presenters over the event’s three days to ask how to implement the suggestions back at their dealership. You cannot get this attention or collaboration from video.

Why not be the dealer in your market who gains an edge based on what you learn and apply by attending MRC? Learn and connect with other top automotive professionals from around the nation. Experience the difference at the Modern Retailing Conference.

The Modern Retailing Conference is a unique learning experience to benefit dealerships and their employees. Our conference provides long-term value with the newest strategies, processes, and solutions for an ever-changing automotive industry.

Invest in everyone’s skillset and have them connect with other top dealer groups. Granting this opportunity to your highly skilled workers will enhance their performance, as dedicated learning time has an immense impact.

MRC has over 30+ hands-on workshops with panels and keynotes across five learning tracks. We encourage employees from all different departments to join us during this educational event. 

We also recommend the employees present to other team members what they learned to ensure all are well informed. Decisions on new strategies can also be discussed and implemented as soon as possible. 

We recommend getting tickets early for a commitment to attend. Once registered, look at the scheduled content and plan what topics the attendees will learn or sessions they will attend.

While many events like MRC take place in wonderful locations, if you plan the trip around the educational benefits for your dealership, attendees can have the best of both worlds.

Attending Modern Retailing Conference ensures your dealership will not miss out on envisioning the future of automotive retail.

Leadership is investing in their skillset, helping retain employees, and allowing them to connect with other high-level individuals to contribute to the dealership's growth.

Modern Retailing Conference emphasizes collaboration. Attending the event in person allows individuals to connect with the presenters over the event’s three days to ask how to implement the suggestions back at their dealership. You cannot get this attention or collaboration from video.

Why not be the dealer in your market who gains an edge based on what you learn and apply by attending MRC? Learn and connect with other top automotive professionals from around the nation. Experience the difference at the Modern Retailing Conference.

MRC 2022'S EDUCATION topics

The expanded education tracks will address both current and future considerations around People, Processes and Technology. This focus will help you to grow your dealership while continuing to become more operationally efficient in the coming years.

CREATIVE TRACK

HR/TRAINING TRACK

SALES PROCESS TRACK

Marketing TRACK

SALES PROCESS TRACK

CUSTOMER EXPERIENCE

HR/TRAINING TRACK

HUMAN RESOURCES

SALES PROCESS TRACK

OEM RELATIONSHIPS

HR/TRAINING TRACK

LEADERSHIP DEVELOPMENT

SALES PROCESS TRACK

SALES PROCESS

SALES PROCESS TRACK

FIXED OPERATIONS

analytics track

Google Analytics v4

VENUE DETAILS

THE BEAUTY OF NETWORKING IN SUNNY PALM BEACH, FLORIDA

Situated on a private beach on seven acres of oceanfront with lush tropical gardens Indulge in the warm Florida sunshine, sumptuous accommodations designed by Jonathan Adler, and the award-winning Eau Spa.

EAU PALM BEACH

100 South Ocean Boulevard, Manalapan, FL 33462

Advancing the range of automotive knowledge Through the next stage of bpe events.

Previously hosted as Automotive Analytics & Attribution Summit (AAAS). MRC takes on the automotive industry’s future, from retailing to marketing. This event will cover a range of topics necessary to envision success in the ever-changing automotive environment.

PLAY A PART IN THE CONFERENCE

GET INVOLVED AT MRC 2022

We are proud to announce this event and it’s “must attend” influence for dealers looking to seize the changes that come each year. We look forward to meeting you and spending time collaborating with you and your team to help make MRC one of the most influential events in the automotive industry!

BECOME A SPONSOR

SHOWCASE & CONNECT

BECOME A SPEAKER

*DEALER & OEM'S ONLY*

LISTEN TO A FEW WORDS
FROM SOME of LAST YEARS ATTENDEES

LISTEN TO A FEW WORDS FROM SOME of LAST YEARS ATTENDEES

Attendees continue to join us for Brian Pasch Enterprises Events year after year. Hear from some previous years guests about what makes Modern Retailing Conference a truly unique event.

NOVEMBER 13-15, 2022

PALM BEACH, FLORIDA

ENVISION THE FUTURE
OF AUTOMOTIVE RETAIL

ENVISION THE FUTURE OF AUTOMOTIVE RETAIL

Immerse yourself in three days of interactive workshops, groundbreaking strategies, new products, and intuitive speakers to help you and your team develop an advanced retail strategy. Join us in Palm Beach, Florida for a glimpse into the future of automotive retail at the 2022 Modern Retailing Conference, hosted by Brian Pasch Enterprises. 

Couldn’t make it to Palm Beach?

Don’t worry! You can still learn from the top-level education we brought to the event this year, all from the comfort of your home or office. Replay and review at your own leisure with 180 days of content access!