NOVEMBER 13-15, 2022

PALM BEACH, FLORIDA

ENVISION THE FUTURE
OF AUTOMOTIVE RETAIL

ENVISION THE FUTURE OF AUTOMOTIVE RETAIL

Immerse yourself in three days of interactive workshops, groundbreaking strategies, new products, and intuitive speakers to help you and your team develop an advanced retail strategy. Join us in Palm Beach, Florida for a glimpse into the future of automotive retail at the 2022 Modern Retailing Conference, hosted by Brian Pasch Enterprises. 

welcome to mrc 2022!

GET PREPARED FOR AUTOMOTIVE'S INNOVATING RETAIL ENVIRONMENT

Welcome to the Modern Retailing Conference, formerly known as the Automotive Analytics and Attribution Summit. The Brian Pasch Enterprises team realized we needed to expand the focus of the event to address the changing environment affecting modern automotive retail. Hence the new name, new look with expanded themes and content.

Smaller Conference = Larger Value

Expanded Education Focus to Address Modern Changes

Intimate Networking with Speakers, Attendees & Vendors

Content is Recorded for Virtual Learning

ABOUT THE NEWLY DESIGNED CONFERENCE FROM BRIAN PASCH

WHAT TO EXPECT FROM MRC 2022

40+ INDUSTRY SPEAKERS

Top-leaders, strong educators and healthy discussion based speakers are our key to providing tactics and and clarity to the changing industry.

30+ INTERACTIVE SESSIONS

Sessions that truly feel like a conversation. Embrace the solution focused education, along with time to relax and network with the educators.

5 EDUCATION TRACKS & 11 TOPICS

Topics that encourage growth, discussion, debate, and facilitation of new strategies in order to help address changes in the automotive retail industry.

speakers & sessions

Don’t miss the newly imagined 2022 Modern Retailing Conference. The event is intended for automotive professionals, OEM leaders, vendors, and technology professionals who want to come together and discuss the future of automotive retailing. We’re extremely excited to share with you this exciting conference framework in Palm Beach! 

INTUITIVE
SPEAKERS

ALL NEW
CONTENT

UNIQUELY
Intimate

WHO SHOULD ATTEND?

Dealer Principals

General Managers

Sales Managers

Fixed Ops Managers

BDC Managers

Marketing Managers

HR Managers

Desk Managers

Internet Directors

MRC 2022'S EDUCATION topics

The expanded education tracks will address both current and future considerations around People, Processes and Technology. This focus will help you to grow your dealership while continuing to become more operationally efficient in the coming years.

CREATIVE TRACK

HR/TRAINING TRACK

SALES PROCESS TRACK

Marketing TRACK

SALES PROCESS TRACK

CUSTOMER EXPERIENCE

HR/TRAINING TRACK

HUMAN RESOURCES

SALES PROCESS TRACK

OEM RELATIONSHIPS

HR/TRAINING TRACK

LEADERSHIP DEVELOPMENT

SALES PROCESS TRACK

SALES PROCESS

SALES PROCESS TRACK

FIXED OPERATIONS

analytics track

Google Analytics v4

WE ARE

COMING SOON

Don’t miss your chance to join BPE’s newest insightful conference.

  • 00Days
  • 00Hours
  • 00Minutes
  • 00Seconds
  • 00Days
  • 00Hours
  • 00Minutes
  • 00Seconds
VENUE DETAILS

THE BEAUTY OF NETWORKING IN SUNNY PALM BEACH, FLORIDA

Situated on a private beach on seven acres of oceanfront with lush tropical gardens Indulge in the warm Florida sunshine, sumptuous accommodations designed by Jonathan Adler, and the award-winning Eau Spa.

EAU PALM BEACH

100 South Ocean Boulevard, Manalapan, FL 33462

Advancing the range of automotive knowledge Through the next stage of bpe events.

Previously hosted as Automotive Analytics & Attribution Summit (AAAS). MRC takes on the automotive industry’s future, from retailing to marketing. This event will cover a range of topics necessary to envision success in the ever-changing automotive environment.

PLAY A PART IN THE CONFERENCE

GET INVOLVED AT MRC 2022

We are proud to announce this event and it’s “must attend” influence for dealers looking to seize the changes that come each year. We look forward to meeting you and spending time collaborating with you and your team to help make MRC one of the most influential events in the automotive industry!

BECOME A SPONSOR

SHOWCASE & CONNECT

BECOME A SPEAKER

*DEALER & OEM'S ONLY*
A FEW WORDS FROM PAST BPE EVENTS ATTENDEES

When I speak to fellow dealers about automotive conferences, they consistently share two desires. They want cutting edge content, and actionable ideas that they can return with to their dealership to become better. Across the last decade, Brian Pasch has consistently exceeded these expectations. He stays in front of our industry with leading edge, advanced content, while presenting it in an easily understood way that can be simply applied to directly benefit dealers who attend. He has my highest respect and recommendation.

KEVIN FRYE
ECOMMERCE DIRECTOR
JEFF WYLER AUTOMOTIVE

Being in brought up sales, I have habit of focusing most of my efforts for sales advertising. I trend to forget how important service advertising is to a dealership. Going into the conference my goal was to educate myself more for fix ops advertising opportunities and I accomplished the goal. Now after attending this event I have made it a goal to focus more time and energy for fix ops, on our website, social, SEM or SEO.

BRIAN NIEVES
MARKING & ECOMMERCE DIRECTOR
MARLOW AUTO GROUP

Being in brought up sales, I have habit of focusing most of my efforts for sales advertising. I trend to forget how important service advertising is to a dealership. Going into the conference my goal was to educate myself more for fix ops advertising opportunities and I accomplished the goal. Now after attending this event I have made it a goal to focus more time and energy for fix ops, on our website, social, SEM or SEO.

BRIAN NIEVES
MARKING & ECOMMERCE DIRECTOR
MARLOW AUTOMOTIVE GROUP

LISTEN TO A FEW WORDS
FROM SOME of LAST YEARS ATTENDEES

LISTEN TO A FEW WORDS FROM SOME of LAST YEARS ATTENDEES

Attendees continue to join us for Brian Pasch Enterprises Events year after year. Hear from some previous years guests about what makes Modern Retailing Conference a truly unique event.

MRC 2022'S topics

The expanded education tracks will address both current and future considerations around People, Processes and Technology. This focus will help you to grow your dealership while continuing to become more operationally efficient in the coming years.

Online, In-Store, BDC, Internet Teams, Single Point of Contact

Alignment of Tech Stack especially for large dealer groups

Staffing, Marketing & Retaining Customers

Developing & Delivering a World Class Customer Experience

Electric Vehicles, Mandated Technology & a Potential Agency Model

Efficient & Impactful strategies to acquire & retain customers

Recruiting, Hiring & Retaining employees

Effective Training and development of staff

From single point stores to large dealer groups

NEW!
We are excited to be working with Paul Daly & his team to develop and lead a new Creative Track for the marketing and creative professionals that are building the ad campaigns the branding campaigns and the messaging that’s going to help dealer stand out in a new retail environment. With coming restrictions for pricing or direct ordering dealers are going to need to stand out and this track will focus on tactical strategies you can learn and employ when your team returns to the dealership.