2022 mrc | AGENDA

MRC 2022’S DAILY SCHEDULE

DAY ONE AGENDA | MRC 2022

sunday, november 13

8:00AM

Join Carrie Pasch for a Sunday Morning Inspiration session!

downtime

10:00AM

A private session for members of the Automotive Standards Council for GA4. Want to be involved? Apply to join here

private

11:30AM

Open Lunch time to go explore Palm Beach, grab a bite to eat and network with fellow attendees 

downtime

1:00PM

CREATIVE

The Big Picture | Orientation

ROOM:

Plaza 1

LED BY:

Paul J Daly, Congruent

Stay tuned for more information!

MARKETING & ANALYTICS

Embracing GA4 in Your Dealership

ROOM:

Plaza 2

LED BY:

Coming Soon!

Stay tuned for more information!

SALES PROCESS

Building a Modern Sales Process Blueprint

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

How to Build Your Employee Pipeline in Sales and Service

ROOM:

Exchange 1-4

LED BY:

Coming Soon!

Stay tuned for more information!

workshops

2:00PM

CREATIVE

Keeping Brand at the Center and Leading from the Middle

ROOM:

Plaza 1

LED BY:

Paul J Daly, Congruent
Kyle Mountsier, Congruent

Stay tuned for more information!

MARKETING & ANALYTICS

Reviewing and Leveraging the Recommendations from Automotive Standards Council for GA4

ROOM:

Plaza 2

LED BY:

Coming Soon!

Stay tuned for more information!

SALES PROCESS

Removing Website Forms and Embracing Real-Time Retailing – Dealer Case Studies

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

Developing a One-Person Sales Process - Training strategies and Retention Programs

ROOM:

Exchange 1-4

LED BY:

Coming Soon!

Stay tuned for more information!

workshops

3:00PM

Join Brian Pasch on the Main Stage for the latest Industry Update and his dedicated Challenge to the attending industry professionals. 

KICKOFF

3:30PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

PANEL

4:30PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KEYNOTE

5:30PM

ROOM:

Main Stage

LED BY:

Paul J Daly, Congruent

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

PANEL

6:30PM

Enjoy cocktails and hors d'oeuvres hosted by sponsors of MRC 2022

downtime

DAY TWO AGENDA | MRC 2022

monday, november 14

7:00AM

A brand new installment to the MRC's connection based environment. Don't miss out on the opportunity to network while getting some exercise with dealers and vendors!

downtime

8:00am

Get ready for the day, enjoy breakfast hosted by the sponsors of MRC 2022

Downtime

9:00am

CREATIVE

How to ‘Ship It’: Making Great Photo and Video Content that Gets Finished

ROOM:

Plaza 1

LED BY:

Darren Doane, Doane Creative Agency

Stay tuned for more information!

MARKETING & ANALYTICS

How to Leverage TikTok Advertising for Your Dealership

ROOM:

Plaza 2

LED BY:

Sarah Ciociola, PCG Digital

Stay tuned for more information!

SALES PROCESS

What does a Modern Sales Process Look Like For Fixed Operations?

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

How To Train Your Teams More Effectively – 10 Tips for Managers

ROOM:

Exchange 1-4

LED BY:

Glenn Pasch, PCG Digital

Stay tuned for more information!

workshops

10:00am

Take a break and unwind from the education with networking over coffee. 

downtime

10:30am

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

Keynote

11:30am

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KICKOFF

12:30AM

Connect with peers while enjoying prepared lunch hosted by the sponsors of MRC 2022.

downtime

1:30pm

CREATIVE

What Content Works

ROOM:

Plaza 1

LED BY:

Paul J Daly, Congruent
Kyle Mountsier, Congruent
Darren Doane
, Doane Creative Agency
Nathan Greklek, Mohawk Auto Group

Stay tuned for more information!

MARKETING & ANALYTICS

Title Coming Soon!

ROOM:

Plaza 2

LED BY:

Coming Soon!

Stay tuned for more information!

SALES PROCESS

Title Coming Soon!

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

Title Coming Soon!

ROOM:

Exchange 1-4

LED BY:

Coming Soon!

Stay tuned for more information!

workshops

2:30PM

ROOM:

Main Stage

LED BY:

Brian Pasch, Brian Pasch Enterprises

Speakers:

Glenn Rizzo, South East Toyota
Members of the SmartPath Team

DESCRIPTION:

Description Coming Soon!

PANEL

3:30PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KEYNOTE

4:30PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KEYNOTE

5:30PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

PANEL

6:30PM

Enjoy cocktails and hors d'oeuvres hosted by sponsors of MRC 2022

downtime

DAY Three AGENDA | MRC 2022

tuesday, november 15

7:00AM

A brand new installment to the MRC's connection based environment. Don't miss out on the opportunity to network while getting some exercise with dealers and vendors!

downtime

8:00am

Get ready for the day, enjoy breakfast hosted by the sponsors of MRC 2022

Downtime

9:00am

CREATIVE

Branding within the Brand and Community Engagement

ROOM:

Plaza 1

LED BY:

Nathan Greklek, Mohawk Auto Group

Stay tuned for more information!

MARKETING & ANALYTICS

Title Coming Soon!

ROOM:

Plaza 2

LED BY:

Coming Soon!

Stay tuned for more information!

SALES PROCESS

Title Coming Soon!

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

Title Coming Soon!

ROOM:

Exchange 1-4

LED BY:

Jeff Williams, Absolute Results

Stay tuned for more information!

workshops

10:15am

Take a break and unwind from the education with networking over coffee. 

downtime

10:30am

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

Keynote

11:30am

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KICKOFF

12:30pM

Connect with peers while enjoying prepared lunch hosted by the sponsors of MRC 2022.

downtime

1:30pm

CREATIVE

Let’s Make a Video

ROOM:

Plaza 1

LED BY:

Paul J Daly, Congruent
Kyle Mountsier, Congruent
Darren Doane
, Doane Creative Agency
Nathan Greklek, Mohawk Auto Group

Stay tuned for more information!

MARKETING & ANALYTICS

Title Coming Soon!

ROOM:

Plaza 2

LED BY:

Coming Soon!

Stay tuned for more information!

SALES PROCESS

Title Coming Soon!

ROOM:

Salon 1

LED BY:

Coming Soon!

Stay tuned for more information!

hr & training

Title Coming Soon!

ROOM:

Exchange 1-4

LED BY:

Coming Soon!

Stay tuned for more information!

workshops

2:30pM

Take a break with light refreshments. 

downtime

3:00PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

PANEL

4:00PM

ROOM:

Main Stage

LED BY:

Stay Tuned

Speakers:

Stay Tuned

DESCRIPTION:

Description Coming Soon!

KEYNOTE

5:00PM

Join us in closing out MRC 2022 with prepared entertainment and activities hosted by our sponsors. 

downtime

stay tuned for more details