11:45am

Day Two - Monday, Nov. 13

Winning with Machines: The Power of Applying Machine Based Decisioning to Improve Your Retail Operations

Presented by Lotlinx

Room

Plaza 2

Session Type

Mini Workshop

CX Tech

Personalized Messaging

Sales & Acquisition

Lifetime Value

Ed Track 05

Beyond Experience

In this session we will explore the ways in which machine-based decisioning can be harnessed to enhance various facets of retail operations. From inventory management, to media placement, and customer experience. We will shed light on the power of algorithms and data analytics in making strategic decisions that lead to success. Case studies will be shared that will demonstrate how when you let the machines do their thing the numbers will go in your favor. We will share the type of data that fuels the machine to provide the best results.

4:00pm

Monday

As more dealers consider how to manage their first-party data, technology companies are meeting that interest with a variety of CDP solutions. Unifying customer data means bringing in all the important consumer touchpoints (and data) as well as filling data gaps using third-party sources. How are CDPs helping dealers create a better customer experience while also reducing costs and introducing new revenue streams. 

As more dealers consider how to manage their first-party data, technology companies are meeting that interest with a variety of CDP solutions. Unifying customer data means bringing in all the important consumer touchpoints (and data) as well as filling data gaps using third-party sources. How are CDPs helping dealers create a better customer experience while also reducing costs and introducing new revenue streams. 

Panel

|

Main Ballroom

CX Tech

Personalized Messaging

Sales & Acquisition

Lifetime Value

Ed Track 05

Beyond Experience

2:00pm

Monday

Presented by Upstart Auto Retail

In today’s world, car buyers expect a shopping experience that is seamless, frictionless, and omnichannel. They want to know that they can get the same service online as they do in-store. Don’t let your dealership fall behind! Learn how to level up your customer experience and leverage technology to deliver a transparent, fast, and seamless car buying and financing experience. Hear from your peers about their best practices and gain new insights on how to win more deals and maximize profits. With these strategies, you can stand out from the competition and give your customers the experience they deserve.

In today’s world, car buyers expect a shopping experience that is seamless, frictionless, and omnichannel. They want to know that they can get the same service online as they do in-store. Don’t let your dealership fall behind! Learn how to level up your customer experience and leverage technology to deliver a transparent, fast, and seamless car buying and financing experience. Hear from your peers about their best practices and gain new insights on how to win more deals and maximize profits. With these strategies, you can stand out from the competition and give your customers the experience they deserve.

Workshop

|

Exchange 1-4

CX Tech

Personalized Messaging

Sales & Acquisition

Lifetime Value

Ed Track 05

Beyond Experience

Sponsored By:

2:00pm

Monday

Presented by DriveCentric

Attendees will leave with a clear understanding of how mastering these new communication strategies can drive more sales and help grow their businesses. In this session, attendees will learn the latest modern communication strategies for sales success. From A.I. messaging and making use of social media to video, emojis, and GIFs, we’ll cover the latest tools and techniques for capturing your customers’ attention and keeping them engaged. You’ll discover how to create compelling sales messages that stand out in a crowded digital landscape, and how to use these new communication strategies to build stronger relationships with your customers. By the end of this session, you’ll have a toolkit of modern communication strategies that you can implement immediately to drive more sales and grow your business.

Attendees will leave with a clear understanding of how mastering these new communication strategies can drive more sales and help grow their businesses. In this session, attendees will learn the latest modern communication strategies for sales success. From A.I. messaging and making use of social media to video, emojis, and GIFs, we’ll cover the latest tools and techniques for capturing your customers’ attention and keeping them engaged. You’ll discover how to create compelling sales messages that stand out in a crowded digital landscape, and how to use these new communication strategies to build stronger relationships with your customers. By the end of this session, you’ll have a toolkit of modern communication strategies that you can implement immediately to drive more sales and grow your business.

Workshop

|

Plaza 2

CX Tech

Personalized Messaging

Sales & Acquisition

Lifetime Value

Ed Track 05

Beyond Experience

Sponsored By: