Sarah Ciociola
PCG Digital
Discover how auto dealers are taking their social media advertising to the next level with TikTok. In this 45-minute workshop you’ll hear from Nathanael Greklek, Mohawk Auto Group’s Chief of Branding, on developing a creative strategy to build a strong organic presence on TikTok. PCG Digital’s Paid Media Director Sarah Ciociola and Senior Social Media Specialist Chloe McGinley will demonstrate the latest advancements in TikTok advertising, including dynamic vehicle ads. Automotive marketers will learn how to showcase their inventory on TikTok and dealers will come away from this workshop with inspiration to rev up their video marketing strategy.
Dealerships must invest in the foundational elements that determine what is pushed into marketing tools. Data is trapped behind silos and because tools were never designed to and are incapable of tracking, storing or reacting to customer behaviors.
In this session, learn how you can select the right marketing and CDP to deliver sales success with actionable data and tools and be able to answer important questions like:
Dealerships must invest in the foundational elements that determine what is pushed into marketing tools. Data is trapped behind silos and because tools were never designed to and are incapable of tracking, storing or reacting to customer behaviors.
In this session, learn how you can select the right marketing and CDP to deliver sales success with actionable data and tools and be able to answer important questions like:
Dealers are increasing their marketing spend as inventory levels and floor planning costs rise. How can dealers break through the marketing clutter to get more customers and prospects into their showrooms? We will introduce new strategies that are helping dealers accelerate sales, profits, and the growth of their local market share. Join speakers from CF Marketing and DealerFunnel for this intuitive mainstage panel.
Dealers are increasing their marketing spend as inventory levels and floor planning costs rise. How can dealers break through the marketing clutter to get more customers and prospects into their showrooms? We will introduce new strategies that are helping dealers accelerate sales, profits, and the growth of their local market share. Join speakers from CF Marketing and DealerFunnel for this intuitive mainstage panel.
CF Search Marketing
Dealer Funnel
Lotlinx
Alpha Automotive Group
Must have the GA4 Add-On to attend. This 2 hour session providing practical, hands-on training with top industry experts addressing challenges and opportunities in GA4. To gain admission select the free GA4 Add-On to the purchase of your MRC Event Ticket. The meeting will be capped at 120 members so act fast!
Must have the GA4 Add-On to attend. This 2 hour session providing practical, hands-on training with top industry experts addressing challenges and opportunities in GA4. To gain admission select the free GA4 Add-On to the purchase of your MRC Event Ticket. The meeting will be capped at 120 members so act fast!
Pasch Group
DealerOn
Dealer Insights
Team Velocity