Connie Gundrum
CF Search Marketing
Paul Schnell serves as Director – Digital Marketing with responsibility for digital operations and marketing across Alpha Auto Group including research, development and execution of our digital programs. Prior to joining the executive team in 2019, Paul held the same title with Wilsonville Toyota and Wilsonville Subaru.
Dealers are increasing their marketing spend as inventory levels and floor planning costs rise. How can dealers break through the marketing clutter to get more customers and prospects into their showrooms? We will introduce new strategies that are helping dealers accelerate sales, profits, and the growth of their local market share. Join speakers from CF Marketing and DealerFunnel for this intuitive mainstage panel.
Dealers are increasing their marketing spend as inventory levels and floor planning costs rise. How can dealers break through the marketing clutter to get more customers and prospects into their showrooms? We will introduce new strategies that are helping dealers accelerate sales, profits, and the growth of their local market share. Join speakers from CF Marketing and DealerFunnel for this intuitive mainstage panel.
CF Search Marketing
Dealer Funnel
Lotlinx
Alpha Automotive Group
Hear from 5 members of the CXO comprised of groups larger than 10 stores on what they see the trend to be in 2024. In this session take a deep dive into actual strategies dealerships have executed to eliminate all or majority of third party listing sites to enhance their first party strategy. Hear real ways of measuring success and real savings from evolving their strategy to rely more on first party data and engagement.
Hear from 5 members of the CXO comprised of groups larger than 10 stores on what they see the trend to be in 2024. In this session take a deep dive into actual strategies dealerships have executed to eliminate all or majority of third party listing sites to enhance their first party strategy. Hear real ways of measuring success and real savings from evolving their strategy to rely more on first party data and engagement.
Modern Automotive Group
C. Harper Auto Group
C. Harper Auto Group
Walt Massey Auto Group
Alpha Automotive Group
Join us for the 2023 Modern Retailing Conference in Palm Beach, Florida on November 12-15, 2023!
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