Welcome to the jungle! The jungle of advertising in today’s new world! This is going to be a fully interactive workshop where the audience is just as important as the speakers who will be sharing real life examples and data to back it up. In this session we’re going to blow up the funnel as it stands today and hope you leave thinking less about a downward shoot and more about a continual evolution and circle. Stop focusing on how to just get the lead in the CRM and how to get shoppers attention before they realize they need you. Learn what your peers are doing at each stage of conscious and subconscious engagement and how it’s relevant to maintaining a winning strategy today. Learn where and how to fill in the holes so that you’re getting engagement at all stages of awareness and consideration. Learn what tech can help you along the way and help you achieve the best success in 2024 and beyond.

Car insurance is a $300 billion category with a 100% attach rate. However, the vast majority of dealers do not participate in this profit stream, due to the operational complexity of salesperson training and insurance agency operations.

Learn how new solutions released in the last 12 months now let dealers build an insurance profit stream overnight, with no work or changes to their operations, while letting car buyers save $500+/year.

See how 20+ of the top 100 dealer groups are building 7-figure insurance profit streams, and how you can start benefiting from it.

In this session we will explore the ways in which machine-based decisioning can be harnessed to enhance various facets of retail operations. From inventory management, to media placement, and customer experience. We will shed light on the power of algorithms and data analytics in making strategic decisions that lead to success. Case studies will be shared that will demonstrate how when you let the machines do their thing the numbers will go in your favor. We will share the type of data that fuels the machine to provide the best results.