The Customer Experience Gap: Handoffs, Humans and Retention
Leads, texts, AI and service visits all touch the same customer, often without knowing about each other. Here’s how dealers can own the conversation and keep customers coming back.
Your Team Built an AI Tool? It Could Win $5,000
Dealership teams building their own AI tools can enter the Built on the Lot AI Showdown at MRC 2026. $5,000 prize. Entries close October 20.
AI in the Dealership: Get the Foundation Right First
Most dealership AI projects stall on data, adoption and too many tools. Here’s what to fix first, and where to learn more at MRC 2026.