Alex Andreus is a founding partner and retired COO of Murgado Automotive Group, which he helped grow over 25 years into one of the nation’s leading dealership groups, with more than 30 stores from Honda to Ferrari.

Running operations across 29 rooftops covering domestic, import, luxury and ultra luxury brands, Alex saw firsthand that customer data only creates value when the dealership owns the follow-up, across sales, service, the BDC, and every vendor that touches the customer. With a background in accounting, he pairs financial discipline with a conviction that lasting customer relationships are a dealer’s most valuable asset.

Alex retired in 2026 and now invests in and advises growing businesses. He brings an operator’s view of how dealers can hold vendors accountable, close communication gaps, and turn every touchpoint into loyalty and repeat business.