In this session we will explore the transition from gas vehicles to electric vehicles, the implications for automotive retail, and how dealerships can be successful with electric vehicles and plug-in hybrids.

As government incentives and rebates decline, both dealers and consumers face a new EV reality. This session will dive deeper into how dealerships can adapt inventory strategies, build customer confidence, and highlight long-term value in EV ownership. We’ll also cover marketing approaches on how to position EVs and plug-in hybrids to compete with traditional gas-powered options. Attendees will walk away with practical strategies to remain competitive and profitable in the evolving EV marketplace.