11:00am

Day Three - Tuesday, Nov. 19

Modern Retailing Requires a Fresh Approach to Merchandising

Dealership websites have not evolved enough to meet the needs of consumers who are shopping for their next vehicle. It’s time to look at how consumers engage with our online showroom and integrate new technologies to increase engagement and conversion rates.  What is the data showing that consumers want to see online?

Session Details

Room

Exhibit Hall

Session Type

Panel

Session Day

Tuesday

Speakers On This Session

Related Sessions

11:45am

Day 2

Presented by AutoFi

Time kills deals and profit. Despite mass adoption of digital retailing and technology by dealers, it still takes nearly three hours to buy a car. The process is filled with friction, bottlenecks, and back-and-forth interactions. The technology revolution isn’t on your website—it’s in the showroom, where time and money are being left on the table. This session will identify ways to leverage technology in the showroom to optimize decision-making, bridge the trust gap, and speed up the process—all while increasing profitability.

Mini Workshop

|

Salon 1

|

Monday

11:45am

Day 2

Presented by Marchex

Leverage the power of conversational analytics combined with Google events to maximize your dealership’s results.

Deep dive into innovative strategies, learn how to optimize marketing attribution, and gain insights into enhancing customer engagement. Explore real-world success stories and leave empowered to drive your dealership’s digital marketing efforts to new heights. Don’t miss this opportunity to shape the future of automotive marketing.

Mini Workshop

|

Exchange 1-4

|

Monday

12:45pm

Day 2

Sponsored by Shift Digital

Grab a tasty lunch, relax, and catch up with others. It’s a great chance to refuel and chat before the afternoon activities.

Downtime

|

Ballroom

|

Monday

Sponsored By:

Automotive Retailing Reimagined

Expert speakers.
executive level education.