Kevin Frye
Jeff Wyler Automotive
Named as one of the top 5 influencers changing the auto industry today by Automotive News, Kevin has been a leader with auto subscription, Google Analytics, and digital retailing – to include buying 100% online. Kevin was a Naval Aviator for 8 years, flying over 200 combat hours in Desert Storm. He has used the leadership skills he learned in the Navy to keep the Wyler Family at the front edge of automotive eCommerce.
Jeff Wyler Automotive Family 2023 User Experience Study:
What do consumers think about our efforts in automotive to leverage AI and a consumer data platform to enhance the online car shopping experience? Listen to them directly as I present the results of our 2023 User Experience study. Do shoppers like AI driven chat solutions? Can part of what we do with a “personalized” shopping experience “creep them out”? You will see these questions and more answered as I share the video answers from 12 different consumers.
Jeff Wyler Automotive Family 2023 User Experience Study:
What do consumers think about our efforts in automotive to leverage AI and a consumer data platform to enhance the online car shopping experience? Listen to them directly as I present the results of our 2023 User Experience study. Do shoppers like AI driven chat solutions? Can part of what we do with a “personalized” shopping experience “creep them out”? You will see these questions and more answered as I share the video answers from 12 different consumers.
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