Customer Experience Technology

Personalized Marketing Messaging

Sales Experience & Acquisition

Loyalty, Retention & LTV

Ed Track 05

Beyond Experience

Jade Terreberry

Sr. Director of Strategic Planning

Jade Terreberry is Sr Business Development Director for Cox Automotive, with a focus on our Consumer Brands, Autotrader and Kelley Blue Book. She joined Cox Automotive in 2015, after truly growing up in the automotive industry. At her father’s dealership, she was answering the switchboard phone system at age 8, completing paperwork while in college and doing everything in between. With deep firsthand knowledge of the end-to-end dealership business, automotive is in Jade’s blood. She has spent much of her life and career working in the dealership and automotive industry, helping dealers solve the challenges of the business today and planning for the future. In her spare time, she’s a self-proclaimed “crazy hockey mom,” supporting her teenage son’s All-Star ice hockey team.

Speaker Sessions

11:15am

Tuesday

CAI has aligned to leverage proprietary data and insights to provide dealers with omni-channel solutions enabling digital and connect workflows so they can meet their shoppers needs online, at home, in the store or hybrid and continue to drive lifetime value.

CAI has aligned to leverage proprietary data and insights to provide dealers with omni-channel solutions enabling digital and connect workflows so they can meet their shoppers needs online, at home, in the store or hybrid and continue to drive lifetime value.

Keynote

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Exhibit Hall

CX Tech

Personalized Messaging

Sales & Acquisition

Lifetime Value

Ed Track 05

Beyond Experience

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