Deana Glenn

Automotive Enterprise Alliance Partner Manager

With a career history that has spanned 30+ years at data-driven, technology and insights organizations such as Acxiom, ESRI, Nielsen, Claritas, Merkle and the past 11 at Equifax – Deana is best described as a data aficionado with expertise in working with Fortune 500 clients. Specializing in engaging with partners and clients seeking to activate and enrich their CRM, DMS, CDP and Prospect databases for increased success, Deana brings a holistic approach to solutioning that is founded on creativity and collaboration for ultimate results.  

Speaker Sessions

11:00am

Day 3

Dealership websites have not evolved enough to meet the needs of consumers who are shopping for their next vehicle. It’s time to look at how consumers engage with our online showroom and integrate new technologies to increase engagement and conversion rates.  What is the data showing that consumers want to see online?

Panel

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Exhibit Hall

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Tuesday