Matt Leone
automotiveMastermind
Join GA4 experts Brian Pasch, Colleen Harris of Ansira, and Dustin Lester of DealerOn for an exclusive, hands-on training session designed specifically for automotive dealers. This session will dive deep into mastering Google Analytics 4, ensuring you’re prepared to optimize your dealership’s data and marketing performance.
Grab a tasty lunch, relax, and catch up with others. It’s a great chance to refuel and chat before the afternoon activities.
In an uncertain industry landscape, dealers are faced with an ever-changing array of software solutions. What hasn’t changed is the fundamental purpose of the technology: to create operational efficiencies which deliver excellent customer experiences with improved profitability. automotiveMastermind CEO Matt Leone will draw on his 25 years of experience in software development, operations, and automotive retailing to present a path forward to improve operational efficiency through technology.
automotiveMastermind
In the automotive industry, 86% of consumers prefer to complete at least part of their vehicle purchasing process online. Join Steve as he dives into how car dealerships can enhance customer satisfaction by offering virtual engagement options. These tools help create a seamless and interactive buying experience. Just as people research potential romantic partners thoroughly, they also invest significant effort in researching vehicles online, underscoring the importance of engaging virtual interactions. Effective communication in these online settings, including attentive tone and clear visual cues, is crucial. Utilizing advanced technologies like GPT and AI can further refine how dealerships connect with and assist their customers. By treating online leads with the same level of care and personalization as in-person interactions, dealerships can significantly boost both customer satisfaction and sales performance.
DriveCentric