Connie Gundrum

Chief Marketing Officer

Connie Gundrum, Chief Marketing Officer for CF Search Marketing, a full-service marketing agency, has been in the automotive industry for over two decades. Throughout her career, she has crafted impactful marketing strategies for a diverse clientele, ranging from Fortune 500 giants to local dealerships. She has provided digital and traditional marketing strategies for variable, fixed, rental, and collision. Connie’s leadership goes beyond strategy. She is a passionate advocate for innovation and has been a dedicated mentor to countless employees.  This combination, along with her expertise in client relationship management, empowers dealerships to not just survive but thrive in the ever-evolving automotive landscape.

Speaker Sessions

11:45am

Day 2

In today’s fast-evolving digital marketing landscape, mastering the latest search engine technologies is essential. This workshop will focus on Google’s AI Overviews and generative AI search results—groundbreaking features shaping the future of SEO. Attendees will explore the the mechanics behind AI-driven results, and gain actionable strategies tailored for automotive dealerships. Through real-world case studies, we’ll demonstrate how to leverage these advancements to boost traffic, enhance authority, and achieve SEO success in the AI era.

Mini Workshop

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Exchange 1-4

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Monday

Automotive Retailing Reimagined

Expert speakers.
executive level education.