5:00pm

Day Two - Monday, Nov. 18

Drive Sales with Transactional SEO (And Why Your SEO Doesn’t)

There’s no secret sauce to doing SEO that works. Just hard work and tailoring that hard work to a strategy intended to drive sales, not just traffic.

In this presentation, Zach Billings, co-founder of Wikimotive, will explain the simple reasons why you’re paying for SEO and wondering why it’s not driving more sales. He will also explain, in easily understandable terms, the ways that SEO should be used to create durable market share that increases sales in good economies and bad.

Session Details

Room

Ballroom

Session Type

Keynote

Session Day

Monday

Speakers On This Session

Related Sessions

11:45am

Day 2

Leverage the power of conversational analytics combined with Google events to maximize your dealership’s results.

Deep dive into innovative strategies, learn how to optimize marketing attribution, and gain insights into enhancing customer engagement. Explore real-world success stories and leave empowered to drive your dealership’s digital marketing efforts to new heights. Don’t miss this opportunity to shape the future of automotive marketing.

Mini Workshop

|

Salon 1

|

Monday

12:15pm

Day 2

Sponsored by Shift Digital

Grab a tasty lunch, relax, and catch up with others. It’s a great chance to refuel and chat before the afternoon activities.

Downtime

|

Ballroom

|

Monday

Sponsored By:

1:15pm

Day 2

Presented by automotiveMastermind

In an uncertain industry landscape, dealers are faced with an ever-changing array of software solutions. What hasn’t changed is the fundamental purpose of the technology: to create operational efficiencies which deliver excellent customer experiences with improved profitability. automotiveMastermind CEO Matt Leone will draw on his 25 years of experience in software development, operations, and automotive retailing to present a path forward to improve operational efficiency through technology.

Keynote

|

Ballroom

|

Sunday

Automotive Retailing Reimagined

Expert speakers.
executive level education.