Zach started his automotive career in retail in 2009, and later co-founded Wikimotive alongside President, Tim Martell. A practitioner of automotive SEO since before the industry knew what it was, Zach has honed his skills in automotive marketing for over a decade overseeing the marketing performance of top 10 national dealers, and leading the way to over $100MM in added dealer profitability. 

Zach now oversees performance and accountability for Wikimotive’s elite clients, and educates dealers throughout North America on marketing best practices and how to avoid waste, while growing market share.