MODERN RETAILING CONFERENCE 2022 | FEATURED SPEAKER
Senior Vice President of Retail Development
Bob Lanham joined CarNow in September of 2022 as Senior Vice President of Retail Development. Bob’s responsibilities include industry relations, supporting the sales & support teams, partnering with their product teams to develop new offerings and working with their marketing team to drive awareness of both CarNow and their offerings.
Bob has a rich digital/tech history previously being the Head of Automotive Retail at Meta where he was responsible for driving advertising and partnership demand for Meta’s apps globally. Bob also opened the Detroit, Ohio and Pittsburg territory for Hulu when Hulu just launched. Prior to Hulu, Bob spent four years at Yahoo! and three years at Microsoft.
Bob started his automotive career at Toyota of Sarasota selling cars as a commission only sales representative before becoming the Internet Sales Manager and F&I Manager. He’s a graduate of Elon University, husband and father to three children ages 17, 15 and 11.