Automotive AI Showcase | Dealers Want Results, Does Your Tech Deliver?
All New Dealer DataOps Training | Gain Vital Data Management Skills
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Explore the Agenda

This jam packed schedule is filled with high-impact, hands-on sessions for auto dealers who are serious about tapping into innovation!

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10:00
AM
10:45
AM

Day One

Dealer DataOps
10:00
AM
Dealer DataOps
|
Day One
|
Training Lab
|
Plaza 1

Day One

Creating Custom Reports From Your DMS, CDP or Data Lake Using Power BI

Learn how to extract data from multiple sources and connect it to Microsoft’s Power BI to create custom visualizations.
Jim Kosobucki
Jim Kosobucki, Morgan Auto Group
10:00
AM
10:45
AM

Day One

Dealer DataOps
10:00
AM
Dealer DataOps
|
Day One
|
Training Lab
|
Salon 1

Day One

Using GA4 Data To Improve Online Merchandising and Conversions

Learn how to harness GA4 insights to fine-tune your VDPs, streamline user journeys, and drive stronger conversion performance.
Brian Pasch
Brian Pasch, Pasch Group
10:45
AM
11:00
AM

Day One

10:45
AM
|
Day One
|
Downtime
|
Exhibit Hall

Day One

Changeover

A break in the schedule to swap training rooms
11:00
AM
11:45
AM

Day One

Dealer DataOps
11:00
AM
Dealer DataOps
|
Day One
|
Training Lab
|
Plaza 1

Day One

Prompting 101: Go Beyond Simple Commands with Powerful AI Prompts That Deliver!

A hands-on workshop where dealers build smarter AI prompts, sharpen skills, and leave with tools they can use immediately
Gray Scott
Gray Scott, Ultimate Toys
11:00
AM
11:45
AM

Day One

Dealer DataOps
11:00
AM
Dealer DataOps
|
Day One
|
Training Lab
|
Salon 1

Day One

Mastering Your Customer Defection Data

Unlock hidden defection insights to fix sales gaps, boost retention, and win back lost customers
Glenn Pasch
Glenn Pasch, PCG Digital
Eric DeMont
Eric DeMont, Urban Science
12:30
PM
1:00
PM

Day One

Customer Experience
12:30
PM
Customer Experience
|
Day One
|
Kickoff
|
Ballroom

Day One

Auto Industry Pulse: Where We’re Headed

The Modern Retailing Conference officially gets underway!
Brian Pasch
Brian Pasch, Pasch Group
1:00
PM
1:30
PM

Day One

First-Party Data
1:00
PM
First-Party Data
|
Day One
|
Fireside Chat
|
Ballroom

Day One

You Can’t Fix What You Can’t See

Why automotive marketing’s biggest problem isn’t budget — it’s blindness.
Steve White
Steve White, Clarivoy
Brian Pasch
Brian Pasch, Pasch Group
1:30
PM
2:00
PM

Day One

Communication
1:30
PM
Communication
|
Day One
|
Keynote
|
Ballroom

Day One

Dealer-Led by Design: Collaborating to Solve What Matters Most

Real collaboration. Real solutions. Real impact.
Eric DeMont
Eric DeMont, Urban Science
2:00
PM
2:15
PM

Day One

Sales Process
2:00
PM
Sales Process
|
Day One
|
Flash Talk
|
Ballroom

Day One

Electric Cars in a Post-Incentive World

Learn how dealerships can adapt sales strategies and customer education to thrive with EVs and plug-in hybrids after incentives fade
Ryan Osten
Ryan Osten, Lyteflo
2:15
PM
2:30
PM

Day One

2:15
PM
|
Day One
|
Changeover
|
Exhibit Hall

Day One

Changeover

Time to move from the ballroom to workshops!
2:30
PM
3:15
PM

Day One

2:30
PM
|
Day One
|
Workshop
|
Salon 1

Day One

Hands-On Workshop

Hands-on strategies and practical tools to drive growth, efficiency, and customer satisfaction
2:30
PM
3:15
PM

Day One

First-Party Data
2:30
PM
First-Party Data
|
Day One
|
Workshop
|
Plaza 2

Day One

How Audiences Drive Efficiency in Advertising

Discover how audience strategies and first-party data drive more efficient, effective dealership advertising
Ashley Griswold
Ashley Griswold, Cars Commerce
2:30
PM
3:15
PM

Day One

AI & Automation
2:30
PM
AI & Automation
|
Day One
|
Workshop
|
Plaza 1

Day One

Fast Lane to the Sale: Real Tactics to Supercharge Your Workforce With AI

See how leading dealerships use AI to boost responsiveness, qualify buyers, and turn speed into revenue
3:15
PM
3:45
PM

Day One

3:15
PM
|
Day One
|
Downtime
|
Exhibit Hall

Day One

Coffee Break

Recharge, connect, and network with fellow attendees during this dedicated break in the program
3:45
PM
4:30
PM

Day One

Sales Process
3:45
PM
Sales Process
|
Day One
|
Panel
|
Ballroom

Day One

Automotive Retailing Sales Processes: Fix Me!

Explore tech-driven strategies to fix broken sales processes and boost conversion in today’s retail landscape.
Margaret Henney
Margaret Henney, Covideo
Tim Cox
Tim Cox, CarNow
Marc McGurren
Marc McGurren, McGurren Consulting
Glenn Pasch
Glenn Pasch, PCG Digital
Anu Roberts
Anu Roberts, CDK Global
4:30
PM
5:15
PM

Day One

First-Party Data
4:30
PM
First-Party Data
|
Day One
|
Panel
|
Ballroom

Day One

Customer Data Platforms: News from the Front Lines

A dynamic conversation featuring expert perspectives on the challenges and trends shaping the industry
David Steinberg
David Steinberg, Foureyes
David Boice
David Boice, Team Velocity
John Clavadetscher
John Clavadetscher, Impel
Bobby Gaudreau
Bobby Gaudreau, Activator Dealer Solutions
Adam Maciasz
Adam Maciasz, Tealium
Brian Pasch
Brian Pasch, Pasch Group
5:15
PM
6:00
PM

Day One

Web Optimization
5:15
PM
Web Optimization
|
Day One
|
Keynote
|
Ballroom

Day One

Quick Click: Where Speed Matters and the Points Don’t

An interactive game show brought to you by AutoGenius
Kevin Gervais
Kevin Gervais, Auto Genius
6:00
PM
7:00
PM

Day One

6:00
PM
|
Day One
|
Downtime
|
Exhibit Hall

Day One

Cocktail Hour

Unwind and network with industry peers over cocktails in a relaxed, end-of-day atmosphere
8:00
AM
8:45
AM

Day Two

8:00
AM
|
Day Two
|
Downtime
|
Ballroom

Day Two

Breakfast – Sponsored by Comcast Advertising

Start your day with fresh conversations, light bites, and a dose of morning energy
8:45
AM
9:15
AM

Day Two

First-Party Data
8:45
AM
First-Party Data
|
Day Two
|
Keynote
|
Ballroom

Day Two

Signal Strength: Turning Data into Direction, Turning Direction into Profit

Discover how to turn overwhelming data into clear, actionable signals that drive smarter inventory and pricing decisions.
Danny Zaslavsky
Danny Zaslavsky, VINCUE

Join the Dealers Who
Think Bigger & Work Smarter

The energy, insights, and edge you’ve been missing are waiting at the 2025 Modern Retailing Conference

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Modern Retail Conference 
Palm Beach, Florida
November 16–18, 2025

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