Alan Krutsch
Fuse Autotech
Alan has over 20 years of automotive experience in retail sales, marketing, and leadership roles. His auto career started on the sales floor and progressed through finance and sales management.
Alan has served as Director of Marketing for two prominent dealer groups where his knowledge of brand management and skill as an innovative digital marketer led to market share increases and reduced costs per vehicle sold. He has worked as a digital marketing consultant for leading dealers and dealer groups.
Alan has spoken at numerous industry conferences on digital marketing and customer experience design. Alan serves as Director of Marketing and Industry Relations for FUSE Autotech.
Customers wonder why the process of buying a car has not changed significantly in the last 25 years. The common refrain from car shoppers is, “why does it take 3 hours to give you my money”. In this session we talk about radically transforming the way dealers sell cars. Learn about the confluence of people, process and technology that create a faster sale, higher CSI and reduced costs.
Fuse Autotech
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