The automotive industry is changing rapidly. What worked 6 months or a year ago may not work now, let alone in the future.
If you agree, then you know a automotive conferences need to adapt as well..
Brian Pasch Enterprises (BPE) has been a leader in automotive educational events for over a decade. Their Automotive Analytics & Attribution Summit broke the mold focusing on the importance of understanding data to increase productivity and efficiency for automotive dealerships.
The BPE team decided it needed to expand the focus of this conference to all aspects of today’s dealership, hence the need to create a new brand, new message and new name.
Change is why this event took on a new name, a new look, and expanded the educational focus to 4 learning tracks and over 10 different themes. By expanding the content, more individuals in the dealership can see value in attending to engage with the content and network with like minded dealership employees from around the world.
There is nothing like the intimacy, the networking, and the discussion-based education that a BPE Event provides. With over 40 speakers and 30 interactive sessions, including a greater number of workshops, dealer focused panels, and solution-based keynotes, you can expect more from the education of the event than ever before.
Our goal is to deliver thought provoking content, passionate discussions, exceptional networking in an close-knit, beautiful setting. Come join us for the newly expanded Modern Retailing Conference this November in Palm Beach Florida. We knew we needed to keep its intimate structure, allowing conversations over the three days, versus a large trade show format where you may never interact with speakers or educators during the event.
With sales processes changing so much over the last year, we knew we needed to tackle all angles of a modernized sales process and how dealers can prepare their dealership for even further changes.
We’re going to focus on technology, not just the digital retailing aspect, but tech as a whole and how different tools/aspects can interact with each other to provide more efficient processes for your dealership.
Of course, we’re going to talk about marketing, but what types of marketing are working best in this digital age, how do we meet the new restrictions being set in stone and what can we do to surpass them.
We’re going to talk about what strategies you have to in place to attract new talent. How do you nurture this talent to not only stay within your dealership, but excel in sales and collecting accomplishments.
A commonly overlooked aspect is the ability to grow your bench to be able to have that next manager in place so other leaders can take on more, meaning more opportunities to grow your dealership.
Introducing the new creative track with the assistant of Paul Daly and Kyle Mountsier. Learn hands on how to create content, how to leverage content to make your dealership stand out in the marketplace.
MRC is hosted by BPE Events. Check out some of our other great conferences: DMSC, CXO, AWA